Black Friday Mattress Sale 2019: A Guide

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Black Friday is one of the best times for customers to score savings on mattresses and bedding products. If you’ve been considering upgrading your mattress, now is the time. However, with the number of deals being offered this Black Friday, it can be difficult to discern which is truly the best.

Enter in the Lavish Rest team. Below we will share our editors’ mattress sale recommendations. We will also discuss the differences between shopping online vs. in-store, where to find the best mattress information, and the types of mattresses worth trying.

Black Friday Mattress Deals
  • Amerisleep AS3 – The Amerisleep AS3 is our recommended mattress to save big on this Black Friday. We like the AS3 because it offers an even balance of comfort and support, so it’s comfortable for most sleepers. Plus, it’s discounted $200 and comes with two free pillows this Black Friday.

    Get this Deal!
  • Zoma Mattress – If you’re looking for a budget-friendly memory foam mattress, look no further than Zoma. Zoma is designed to help athletes sleep deeper, recover faster, and wake up feeling more refreshed— so it’s equipped with everything you need for better sleep. Even better? It’s $150 off this Black Friday.

    Get this Deal!

Best Black Friday Mattress Sales

Amerisleep AS3

amerisleep as3Our recommended mattress to score big on this Black Friday is Amerisleep’s AS3. Amerisleep sells five mattresses, and their AS3 is designed to be medium in firmness and comfortable for the majority of sleepers. Offering a good balance of comfort and support, the AS3 is one of the best mattresses for side sleepers and back pain relief.

Amerisleep uses state-of-the-art mattress materials to build their beds. Each of their mattresses features a Celliant® cover designed to facilitate more restful sleep. Celliant’s® textile-technology has been FDA-determined to help you get better sleep by recycling your body heat to infrared energy. Your body absorbs infrared energy, resulting in an increase in local blood flow. An increase in local blood flow keeps your temperature regulated and prevents you from waking up overheated.

Amerisleep’s AS3 contains three layers: 3 inches of Bio-Pur®, 2 inches of Affinity with HIVE®, and 7 inches of Bio-Core®.

Bio-Pur® is a plant-based memory foam designed with an advanced open-cell structure, allowing for more responsiveness and breathability. The Bio-Pur® layer conforms to you, relieving pressure points while keeping your body temperature balanced for night-long comfort.

Next is the Affinity layer with HIVE® technology to offer zoned support. HIVE® offers dynamic support to promote proper spinal alignment while preventing pressure points. Under your midsection, head, and feet, HIVE® is firmer to maintain a healthy posture while allowing for deeper compression under your shoulders and hips. HIVE’s® design makes the AS3 ideal for side sleeping.

The third and final layer of the AS3 is 7 inches of Bio-Core® to reinforce the layers above and prevent wear and tear.

All Amerisleep mattresses come with a 20-year warranty with a 100-night sleep trial. Plus, this Black Friday they’re offering $200 off each mattress and 2 free pillows with every mattress purchase.

Zoma Mattress

The Zoma is a memory foam mattress built to help you sleep deeper, recover faster, and wake up feeling more rejuvenated. Originally marketed for athletes, the Zoma is a great mattress for anybody who experiences frequent aches and pains. All in all, the Zoma contains three sleep-promoting layers. Let’s talk about its construction.

The Zoma is medium firmness and recommended for side and back sleepers. It contains 2 inches of gel-infused memory foam with Triangulex™ technology, 2 inches of Reactiv™, and 7 inches of Support+.

When you lay on Zoma, the top layer of memory foam contours to your body for instant comfort while the gel within wicks away body heat to prevent night sweats. The Reactiv™ below is a latex-like poly-foam, so it gives the bed a bit of bounce and prevents you from ever feeling “stuck” in the mattress.

The third layer of Zoma is Support+, a durable poly-foam to reinforce the layers above and prevent sagging.

Zoma is an online-only mattress brand, so they offer a 100-night sleep trial with every mattress so you can buy online and try in-home. Plus, Zoma offers a 10-year warranty with each mattress.

Amerisleep AS5

If you’re looking for a softer mattress, choose Amerisleep’s AS5. Amerisleep offers two softer mattresses, the AS4 and the AS5, but we like the AS5 because it contains a layer of Active Flex that makes this mattress suitable to support sleepers over 250 pounds. While some plus-size sleepers struggle to find a soft, but supportive mattress, the AS5 is designed to be just that.

Amerisleep’s AS5 is their tallest mattress and contains three layers: 3 inches of Bio-Pur®, 2 inches of Active Flex, 2 inches of Affinity with HIVE®, and 7 inches of Bio-Core®.

When you lay on this mattress, the comfort layer of memory foam contours to your body for immediate cushioning and pressure relief. The Active Flex layer below is a latex-like poly-foam, so it gives the bed a bit of bounce and offers the responsiveness necessary to support sleepers over 250 pounds.

Below the top two layers lies the Affinity with HIVE® layer. HIVE® relieves pressure and maintains healthy alignment, preventing you from sinking uncomfortably far in the bed.

We recommend Amerisleep’s AS5 to side and back sleepers but suggest stomach sleepers choose a firmer mattress for the best support.

Complete Black Friday Mattress Sales

Amerisleep AS4

If you’re looking for a cloud-like mattress, consider the AS4— Amerisleep’s medium-soft mattress. Featuring 4 inches of pressure-relieving Bio-Pur®, the AS4 allows for superior cushioning comfort. Though this bed is quite soft, it’s still equipped with HIVE® technology to nurture a healthy spine and prevent you from sinking uncomfortably far in the bed.

The AS4 contains 4 inches of Bio-Pur®, 1 inch of Affinity with HIVE®, and 7 inches of Bio-Core®. It’s a comfortable mattress for back and side sleepers but is far too soft for stomach sleepers.

Remember, Amerisleep offers a 100-night sleep trial with each mattress, allowing you to buy online and try in the comfort of your home. If your bed isn’t a fit, you have the opportunity to return it for a full refund or exchange for a different model.

Amerisleep AS2

Amerisleep’s AS2 is their medium-firm model and has been regarded by Business Insider as the best mattress for back pain. We like the AS2 for those with back pain, too, but recommend side sleepers with back pain opt for the AS3, as this model may feel just a tad too firm.

The AS2 is 12 inches tall and contains 2 inches of Bio-Pur®, 3 inches of Affinity with HIVE®, and 7 inches of Bio-Core®.

When you lay on the Amerisleep AS2, the top layer of Bio-Pur® allows for some cushioning comfort and pressure relief. However, most of the pain relief results from the thicker layer of HIVE® below. HIVE® keeps you lifted on top of the mattress, maintains spinal alignment, and alleviates pain.

Find the Best Black Friday Mattress Sale

cyber monday mattress deals

Tip 1: Go for online brands

Online mattress shopping may seem counterintuitive at first. You may be thinking: Isn’t trying a mattress in person essential to buying one?

Luckily, this isn’t exactly true, but we don’t want to get ahead of ourselves. The main reasons we encourage online brand shopping are simple: they offer affordable prices, superior quality, and lengthy sleep trials.

In-Store Brands Charge High Markups

New mattress buyers may be skeptical of buying mattresses from online brands. They often have less name recognition, not to mention the inability to ask a salesperson questions.

Also, let’s not forget the “incredible” deals retailers offer. Consider, for example, a retailer like Macy’s offering $500 off a $2,500 mattress this Black Friday. That’s a 20% discount!

But let’s take a step back. Why is the retailer charging $2,500? The answer is simple: markups.

It all comes down to their business model, which includes accounting for overhead and profit. Most retailers are middlemen between the manufacturer and consumer. If retailers charged customers only what they paid, they’d lose money.

Retailers have commissions to pay out and bills to keep up on (e.g., electricity, water), costs referred to as overhead. Of course, retailers also need to make a profit. If they only charged the cost of the mattress and overhead, they’d merely break even.

Online companies want to make money, too. However, they naturally have less overhead and do not have to worry about paying out commissions to salespeople.

But yes, Black Friday is unique. Retailers will sometimes go all-out on promoting mattresses at incredibly low prices. These “$199 Black Friday deals” seem almost too good to pass up. That’s because they are.

Retailers put their “promotional” mattresses on the front page of the ad to get people into the store. Promotional mattresses tend to be low-quality and aren’t really what customers are looking for. Once they’re in the store, salespeople can pivot customers into buying a more expensive product.

Tip 2: Be Ready to Quiz the Salesperson

If you walk into a showroom or store, it won’t take long before a friendly salesperson approaches to ask about your mattress needs. After all, they want to help you find the perfect mattress, right?

Unfortunately, this isn’t always the case. It is true that salespeople are there to make sales. It doesn’t necessarily follow that they know the most about the product or how the product will work for you. They could overstate the quality of a mattress that’s rated average or below average by third-party review sites. They may give answers to your questions without really knowing the answer.

This is unfair to customers for a couple of reasons. First, you really can’t judge a mattress just by laying on it for a few minutes in a showroom. Second, there’s a knowledge gap between the salesperson—the mattress experts—and you.

We can’t change the ways of today’s mattress salespeople. However, we can help you close the knowledge gap so you can shop this Black Friday with confidence.

Tip 3: Start Your Black Friday Mattress Sale Search Early

When researching Black Friday deals, keep the following questions in mind:

    • What are the terms of the sale, such as start/end dates and location restrictions on in-store deals?
    • What are return policies like, such as minimum nights of use and return fees?
    • What are the terms of the mattress warranty, such as the number of years and the conditions required to trigger the guarantee?
  • Does the Black Friday price include delivery?

Don’t Forget the Cyber Monday Mattress Sale

Of course, you’re likely doing more than mattress shopping this Black Friday. So, don’t forget that Black Friday deals can last all Thanksgiving weekend. We also have Cyber Monday dedicated to passing on deals to customers.

So, when doing your Black Friday mattress research, don’t forget to check out Cyber Monday deals, too. If you find a deal that’s lasting through Monday or later make a note. This can free up your time to focus on more urgent sales.

Memory Foam vs. Innerspring and Hybrid Mattresses. Which is Better?

First, let’s cover an important point. Innerspring mattresses, first introduced in the 1950s, remain a popular choice among American consumers.

However, innerspring mattresses have many drawbacks, including:

Shorter Lifespans

Innerspring mattresses have a considerably lower lifespan compared to memory foam mattresses. According to Sleep Like The Dead, about 25% of innerspring mattress owners report significant sagging—to the extent that it affects comfort and support—within three years. Memory foam mattresses, on the other hand, have an average lifespan of seven years. Hybrid mattresses have a similar lifespan to innerspring mattresses, which makes sense as their core layer is usually made of innerspring coils.

Lack of proper hip and waist support

As discussed, innerspring mattresses are prone to “sagging”. Sagging leads to poor waist support and can put stress on the spine and shoulders.

You may be thinking: What if I switch to a firm innerspring mattress? Wouldn’t they be more resistant to sagging? Unfortunately, that’s a common misconception. First, if a mattress is too firm it will lead to pressure points being agitated. Second, the firmness of the mattress is not indicative of its quality. A poorly made firm mattress will break down as quickly as a poorly made soft mattress.

The Result? Low Owner Satisfaction

Due to short lifespans and support issues, owner satisfaction rates for innerspring mattresses are lower than those for memory foam and hybrid mattresses. According to Sleep Like The Dead, innerspring mattresses have an average 64% owner satisfaction rating. On the other hand, memory foam mattresses have an average 80% satisfaction rating while hybrid mattresses have an average of 73%.

Innerspring Mattresses: Why Are They Still Popular?

You might be thinking: If innerspring mattresses have so many issues, why do people still use them? Innerspring mattresses do have a few advantages, including:

    • Affordability: The average queen innerspring mattress costs $950 while the average memory foam mattress costs $1,350.
  • Familiarity: Since innerspring mattresses have been around for over half a century, they’re one of the most familiar mattress types.

Mattress Qualities to Consider

To find a quality memory foam mattress, please consider:

    • Cover Material: Different cover materials have different impacts on sleeping temperature and comfort. Some companies provide a basic cotton-polyester blend cover. Other companies are more innovative with their cover material.
    • Layer Material and Thickness: Different layer materials provide different levels of back, hips, and shoulder support. Layer thickness is also critical. A high-quality material at a very thin level of thickness may not be as beneficial as promised.
  • Memory Foam Type: Different memory foams vary in breathability and response time (how long it takes for a mattress to adjust to pressure changes).

For innerspring mattresses, please consider:

    • Coil Count: Higher coil counts can provide better body support and increase the mattress lifespan.
    • Coil Type: Coil type can affect mattress durability, support, and longevity.
    • Foam Layer Thickness: Foam thickness also plays a role in adding body support.
    • Padding Type: Padding adds another layer of mattress comfort and support.
  • Ticking Fabric: The outer fabric that encloses and maintains the mattress. Ticking also adds to mattress durability and overall feel.

For mattresses of all kinds, please consider:

    • Foam Density: High-density foams, compared to low-density foams, tend to have higher durability.
    • Fire protection method: The United States has federal flammability standards which all mattresses sold in the country are required to adhere.
  • Warranty-required Sagging/Impression Depth: Some mattress warranties only kick-in after the mattress has achieved a certain sagging depth. At Lavish Rest, we are fond of mattress companies who warranty their products if they develop a sag of 3/4″ or more.

Hear What Others Have to Say About Mattresses

As you familiarize yourself with mattress characteristics and brands, you’ll likely see the same mattresses (or brands, at least) come up. What about these brands is being said on review sites and by customers?

In other words, you need to understand the product’s reputation.

Yes, knowing characteristics like memory foam type and warranty information can help you understand mattress quality. However, getting a pulse on mattress reputation can help you understand what owning the mattress will be like.

How can you learn about a mattress’s reputation?

Read and Watch Online Reviews

We’ve all read online customer reviews. Some are quite helpful by going in-depth into the product’s pros and cons. Other reviews, less so, and may only consist of a single line saying, “I hate this product!”

Of course, some reviews are more helpful than others. Always look for a “verified customer” icon or distinction. Some companies will go out of their way and pay for positive reviews. While not all unverified reviews are fake, you should take them with a grain of salt.

As you read customer reviews, try to find similar talking points. If customers aren’t happy, is it because of a particular quality, such as mattress firmness? If customers are satisfied, is it because of a noticeable improvement in sleep quality?

Customer reviews aren’t the only place to learn about mattress reputation. Consumer education sites such as Sleep Like The Dead specialize in helping shoppers understand mattresses through in-depth reviews, guides, and blog posts. Also, look up video reviews. Watch experts review the pros and cons of different mattresses.

The Complete Mattress Sale List

best black friday mattress sale

Now that we’ve covered some essentials Black Friday shopping tips, it’s time to reveal our complete list of 2019 Black Friday mattress deals. We’ve broken out this list into three sections:

    • Online mattress sales.
    • Warehouse and club store mattress sales.
  • Major retailer and showroom sales.

Disclaimer: The Black Friday deals above and below might change as companies change their deals closer to November 23rd. The Lavish Rest team will try to update this guide accordingly. However, we ask you to conduct additional research before making your Black Friday mattress decisions.

Now that we think of it, you can use the Black Friday shopping tips we shared in the first half of this guide!

Online Black Friday Bed Sales

As if we haven’t said it enough, online mattress brands often have great deals on mattresses you may not find in stores. This year’s deals include:


Of course, we have to mention Amerisleep again! This year’s Black Friday deal includes $200 off any mattress purchase and two free pillows when you use the code BF200 upon checkout. Additional Black Friday deals include [up to $900 savings on adjustable beds and mattress sets. Saving depend on model and size].


Serta sells affordable mattress of all types (e.g., innerspring, hybrid, and memory foam). Serta receives consistently high customer reviews, particularly on its iComfort mattress line. The Black Friday deal is [up to $500 in savings on adjustable beds and mattress sets. Free boxspring with an iComfort mattress purchase]

Warehouse and Club Store Mattress Sales


Tends to offer several-hundred-dollar discounts on mattress brands like Contour Rest and Therapedic. The Black Friday deal is [unknown, will update as available]


Offers a mix of online and in-store mattress deals on brands including Blackstone. Please note that some deals are online only, so make sure to check deals before stopping at your nearest location. The Black Friday deal is [unknown, will update as available]

Sam’s Club

Offers discounts on memory foam, innerspring, hybrid mattresses by name brands like Beautyrest and Serta. The Black Friday deal is [unknown, will update as available]

Major Retailer and Showrooms Sales


Macy’s brick-and-mortar stores and carry quality mattress models from brands including Beautyrest and Serta. Offerings span the entire price range, from promotional mattresses starting at $500 or lower to over $1,500. The Black Friday deal is [unknown, will update as available]


Another mattress retailer mainstay, Sears and carry brand-name mattresses including those by Beautyrest and Serta. Similar to Macy’s, Sears’ mattress selection includes everything from promotional and discount mattresses to high-end selection in the $2,000-plus range. The Black Friday deal is [unknown, will update as available]


JCPenney’s mattress selection includes name brands like Beautyrest, Purasleep, and Serta. The Black Friday deal is [unknown, will update as available]

Mattress Firm and Sleepy’s

Both showrooms carry name brands including Beautyrest, Dream Bed, Hampton & Rhodes, and Serta. The Black Friday deal is [unknown, will update as available]


Retail giant Walmart tends to have Black Friday deals on discount and promotional mattress brands like Mainstays. The Black Friday deal is [unknown, will update as available].

Go Find the Best Mattress Sale You Can!

There you have it, a complete list to the best Black Friday mattress sales of 2019. We’ve covered a lot, from tips for finding the best deals to an overview of every Black Friday mattress deal around.

We hope we’ve equipped you with the knowledge you need to make the most out of Black Friday 2019. Now, it’s time for you to go out and get the best mattress, at the best price, for you. If you’d like to do more research, read up on our guide on how to find the best mattress for more tips! Good luck!

With proper research and knowledge, you can confidently answer these questions and claim a new mattress to take you into the New Year and beyond.

1 The FDA has determined that Celliant® products are medical devices as defined in section 201(h) of the Federal Food, Drug and Cosmetic Act and are general wellness products. Celliant® is determined by the FDA to temporarily promote increased local blood flow at the site of application in healthy individuals. Hologenix, LLC, the maker of Celliant®, states that Celliant® safely converts body heat to infrared energy. This energy penetrates into the muscle and tissue to promote a temporary increase in local blood flow and helps increase comfort and promotes restful sleep.

2 Milne, C. T. APRN, MSN, BC, CWOCN; Saucier, D. APRN, MSN, FNP-BC, CWCN; and Motta, G., BSN, MPH, ET. Evaluation of a Variable Pressure Foaming (VPF) Mattress with Surface Modification Technology (SMT) for Prevention and Treatment of Pressure Ulcers in General Medical-Surgical$200 off any Patients. 43th Annual Conference of the Wound, Ostomy and Continence, June, 2011



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